Nov 16 8:00 am - Pensacola Socialdesk, 3695 North L Street, Pensacola, FL 32505
Video content is proven to increase website traffic, conversions, sales and donations. In the next year, it is predicted that more than 70 percent of all web content will shift to video. Social media channels like Facebook are prioritizing video over text and photographs, which is just one of the many reasons why PR professionals must not only be great writers but also proficient in video production.
In this workshop, you'll learn how to create professional quality video on a shoestring budget by pairing your smartphone with the right tools and accessories to create compelling and affordable brand video libraries. You will also be left with helpful resources for editing smartphone video.
Smartphone Video Workshop
Thursday, Nov. 16 from 8 - 10:30 a.m.
3695 North L Street
Pensacola, FL 32505
$30 - FPRA members
$30 - Nonprofit organizations
$35 - General Admission
*Breakfast is included.
8 – 8:30 a.m. Breakfast & networking
8:30 – 9:30 a.m. "Shooting Professional Quality Video with Your Smartphone" with Heather Grzelka, APR
9:30 – 9:45 a.m. Networking break
9:45 – 10:30 a.m. Hands-on exercise & wrap-up
Heather Grzelka, APR, enjoys nearly 20 years of experience advancing social causes by generating positive media attention that influences policymakers and increases donor support. Before founding Madeira PR, Grzelka spent the first decade of her career successfully navigating the Washington, D.C. political arena on behalf of numerous nationally recognized nonprofit organizations. She is the immediate past president of the Tampa Bay Chapter of FPRA, and now sits on the state executive committee serving in the role of Vice President of Research and Planning.
The Florida Public Relations Association is dedicated to developing public relations practitioners who, through ethical and standardized practices, enhance the public relations profession in Florida. The Pensacola chapter hosts monthly programs, focusing on professional development for the public relations practitioner.
For questions, contact FPRA Pensacola Chapter at [email protected].